ABOUT US
THE VISION
At My Fractional Marketer, our vision is to empower ambitious businesses with the strategic clarity, leadership, and momentum they need to grow, scale, change direction or exit without the overhead of a full-time marketing hire.
As a fractional CMO, or general Fractional Marketer, we partner with founders and leadership teams to shape data-driven marketing strategies, align them with business goals, and build the foundations for sustainable growth.
Whether it's accelerating growth, improving brand value, preparing for investment milestones, unlocking new customer segments, or leading cross-functional teams, we bring senior-level expertise with the flexibility and efficiency today's fast-moving businesses demand. At My Fractional Marketer, our goal is simple: to create meaningful impact, fast—and leave your team stronger, smarter, and ready to scale.
THE APPROACH
The My Fractional Marketer approach is grounded in clarity, collaboration, and results. We start by immersing ourselves in your business to uncover what’s working, what’s not, and where the greatest opportunities lie. From there, we develop a focused marketing strategy aligned with your commercial goals—then work hands-on to lead execution, guide your team, and build systems and strategies that scale.
From day one, Louise made a significant impact by establishing a new marketing function and developing and launching an innovative business framework. This game-changing initiative not only redefined how we approach facility management but also directly contributed to significant business outcomes.
VP Sales and Marketing, SoftBank Robotics EMEA
MARKETING SERVICES
What is a Fractional CMO?
The benefits to your business
The benefits to your business
A fractional Chief Marketing Officer (CMO) offers your business flexible, part-time access to marketing expertise. More than just a consultant, a fractional CMO embeds within your team to provide strategic direction and operational excellence tailored to your unique business goals and challenges.
The benefits to your business
The benefits to your business
The benefits to your business
You benefit from years of experience and leadership from a senior marketing leader delivering high-impact strategy, execution, leadership and results at a fraction of the cost of a full time hire. This is generally as an ongoing service, typically a number of hours a week or month.
Part of your leadership team
The benefits to your business
Marketing consultancy services
A fractional CMO can be a part-time member of your leadership team—deeply embedded in your business. A fractional marketer can help to provide ongoing strategic direction and oversee execution, just like a full-time CMO or Marketing Director—but on a flexible, cost-effective basis.
Marketing consultancy services
Marketing consultancy services
Marketing consultancy services
For one-off projects, My Fractional Marketer can offer the same services of an experienced Marketing Consultant and expert, which involves typically offering external marketing and leadership advice or short-term general marketing support, including recommending the appropriate marketing strategies or improvements to help exposure.
Who we work with
Marketing consultancy services
Additional services
We work with businesses typically experiencing or looking for growth, undergoing change, or seeking senior marketing leadership without committing to a full-time hire. This includes start-ups, who may not have a full-time marketing team to hand, or more experienced businesses looking to merge, scale-up or exit and require some marketing expertise.
Additional services
Marketing consultancy services
Additional services
You may need some help leading or support more junior members of an existing marketing team, help structuring a new marketing function, identify resource needs within the business or someone to act as the bridge
between founders, in-house teams, and agencies, ensuring alignment, clarity, and
accountability across all marketing efforts.
Louise’s track record of delivering results is unmatched. In just 18 months, she brought nine products to market, including our global data platform that integrates robotics, AI, IoT, and workplace automation. She also spearheaded a rebranding effort that elevated our position as a thought leader.
Contact Us
My Fractional Marketer
When you contact us, we aim to get back to you as soon as possible. You can also send an email to louise@myfractionalmarketer.com
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